Here's how it works...
Answer a few simple questions to find out where the gaps are in your marketing strategy.
Use the results from your scorecard to identify issues and unlock your next stage of growth.
This scorecard grades your marketing across 6 key areas:
Branding
How well your business is setup to become the go-to contractor in your market.
Lead Generation
How effective you are at getting new prospects through the door.
Lead Handling
Your ability to contact, communicate, and close new leads into sales.
Tracking & Reporting
How well you're able to measure the impact your marketing has on growth.
Testing & Optimization
How far you're able to stretch each marketing dollar for maximum ROI.
Advocacy
Your ability to turn customers into brand advocates who do your selling for you.
